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Artificial intelligence: the new era's competitor and accelerator of innovations

Jan 9, 2024

Table of contents
    Heikki Kinnunen

    The author is responsible for the business development and strategy implementation at Berggren. His area of expertise is the drawing up of business strategies and patterns as well as the planning and execution of their implementation. He also has a broad approach to the utilization of opportunities relating to digitalization in business development.

    Artificial intelligence has rapidly become one of the most central subjects in modern business. It not only challenges traditional operational methods but has also created a new competitive field where innovation and adaptation are key. At the heart of this change is the ability to find and utilize future solutions that provide competitive advantages.

    New business models and markets

    Artificial intelligence opens new possibilities for companies to create unprecedented business models. It helps identify new market niches that might remain unnoticed without deep data analysis. These new models don't just bring a fresh perspective to traditional markets but also create entirely new services and products that can revolutionize entire industries.

    Innovation and its protection

    The rapid development of artificial intelligence has also necessitated the protection of these new innovations. Intellectual property rights, such as patents, design rights, trademarks, and copyrights, play a more crucial role than ever. They not only protect unique ideas but also ensure that companies can maintain their competitive edge in this fast-changing environment.

    Artificial intelligence: more than a technological challenge

    It's important to recognize that the challenge of artificial intelligence isn't confined to just technology. It demands a new way of thinking in business strategy and the ability to adapt quickly to changing conditions. In the future, those companies that can innovatively leverage the opportunities presented by artificial intelligence will be successful.

    Berggren – Your IP partner in the era of AI

    Berggren, an international full-service IP law firm, is ready to assist your company in this new era. Our patent attorneys and IP lawyers specialized in AI matters have a thorough understanding of AI-related IP, contractual, and legislative issues. We ensure that your innovations are protected effectively and strategically, helping you maintain a competitive advantage in this continuously changing world.

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